That's why the referendum was such a bad idea. Because the public don't have a clue and are totally gullible. So they fell for the politicians' lies and populism (on both sides of the argument).
Moral of the story: you DON'T leave those SERIOUS matters for the people to decide. It's criminal (or rather, suicidal).
Who do I blame for this mess? Cameron.
It was the main part of his manifesto. For his own political ambitions (ie to get re-elected) he's turned this great country into a laughing stock and divided the people. People are not willing to listen, they have become like football fans religiously supporting Leave or Remain playing back the stupid populist lies that they hear left right and centre.
It's just shite, nothing is based on facts, no technical/financial assessments, no SMEs talking but rather stupid useless politicians, just BS, chants, flags, accusations left right and centre, heated arguments on QT etc.